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The Customers section is where you manage all your customer accounts, their billing information, and shipping locations.

Viewing Customers

Navigate to Customers in the sidebar to see your customer list. You can:
  • Search: Find customers by name, email, or phone
  • Filter: By pricing tier, status, or integration source
  • Sort: By name, date created, or recent activity

Adding a Customer

1

Click New Customer

Click New Customer in the top right
2

Enter Company Information

Fill in the company name and any notes
3

Add Billing Details

Enter billing address, email, and phone number
4

Assign Pricing Tier

Select the appropriate pricing tier (optional)
5

Save

Click Save to create the customer

Shipping Locations

Most wholesale customers have multiple delivery addresses. Buddy calls these “branches” or “ship-to locations.”

Adding a Location

  1. Open a customer’s profile
  2. Click Add Location or the + button in the Locations section
  3. Enter the location name (e.g., “Downtown Store”, “Warehouse B”)
  4. Add the shipping address and contact information
  5. Click Save

Location Fields

Each location can have:
  • Name: Descriptive name for the location
  • Address: Full shipping address
  • Contact: Person to contact for deliveries
  • Phone: Direct phone number
  • Notes: Special delivery instructions

Customer Fields

FieldDescription
NameCompany or business name
Billing EmailEmail for invoices and communications
Billing PhonePrimary contact phone
Billing AddressAddress for invoices
Pricing TierDetermines pricing discounts
Customer TypeCategory (Wholesale, Retail, etc.)
StatusActive or Inactive
NotesInternal notes about the customer

Warning Badges

Yellow badges indicate missing information:
BadgeMeaningAction
No EmailBilling email missingAdd email for invoicing
No TierNo pricing tier assignedAssign appropriate tier
No AddressBilling address incompleteComplete address fields

How Buddy Helps You

Automatic Duplicate Detection

When you add a new customer or import data, Buddy checks for potential duplicates by comparing:
  • Company name (including common variations)
  • Email address
  • Phone number
  • Billing address
What you’ll see:
  • Duplicate found: Buddy warns you and suggests the existing customer
  • Possible duplicate: You’ll be asked to confirm if it’s the same customer
  • No match: Customer is created normally
This prevents accidentally creating duplicate accounts for the same customer.

Price Tier Assignment

When a customer is assigned a pricing tier, all their orders automatically use that tier’s pricing:
  1. You assign a customer to “Wholesale” tier
  2. When creating orders for this customer, all products show wholesale prices
  3. No manual price adjustments needed
What you’ll see:
  • Product prices automatically adjust based on the customer’s tier
  • Order totals reflect the correct tier discounts
  • You can still override individual prices if needed

Stock Location Assignment

If you have multiple warehouses, you can assign customers to a default location:
  1. You set “East Coast DC” as the customer’s default warehouse
  2. When creating orders, that warehouse is automatically selected
  3. Orders route to the correct fulfillment location
This saves time and ensures orders ship from the right place.

Integration Sync

Customers from connected integrations show badges indicating their source:
  • S (Shopify): Synced from Shopify
  • QB (QuickBooks): Synced from QuickBooks
  • F (Faire): Synced from Faire
Changes to these customers sync bidirectionally—updates in Buddy appear in the source system.

Bulk Actions

Select multiple customers to:
  • Export: Download as CSV
  • Assign Tier: Change pricing tier for all selected
  • Change Status: Mark active or inactive

Deleting Customers

Customers with existing orders cannot be deleted. This preserves order history.
To remove a customer from active use, change their status to Inactive instead.

Importing Customers

See Import & Export for details on bulk importing customers from CSV or Excel files.